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Services provided:

Concept development

  • Creative

  • Treatment

  • Storyboards

  • Script

 

Pre-production

  • Logistics

  • Prep

  • Scouting

  • Permits & permissions

  • Casting

Production

  • Producer: Felicia Brunsting

  • Directed:  Dan Martin

  • Video: James Rua

  • Production Manager: Raluca Cozariuc

Post-production

  • Post supervise

  • Offline edit

  • Online edit

  • Animations and Color
    Grade by Cirkus

  • Sound Mix & Master by Liquid

Credits

  • Agency WiTh Collective

  • Head of Production Iain Todd

  • Agency Producer Alex Long

  • Creatives Nicole Hetherington & Simon Fowler

Requirements

Create 1 x 30” with 3 x 15” cut-downs to promote the ASB Visa Light product and to assist in the creative process early on and create a spot that resonates to a younger fast content consuming audience.

Solution

The Hood and Co creates content that we would like to see and even share ourselves - this job is exactly one of them. We integrated the supers into the scene. This was achieved by simple text tracking dictated by the movement in each scene.

Moodboard & Storyboards

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BEHIND THE SCENES

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